Service

e-Marketing Intelligence

 

e-Marketing Intelligence is what we deliver following an e-Marketing campaign.  Our comprehensive reporting system has been designed to arm you with all the information you need to follow up on your direct marketing efforts

The Facts and Figures

  • total emails sent, emails delivered, emails opened and click throughs. Click SUMMARY for an example
  • list of readers and email addresses
  • list of hot prospects and email addresses. Click HOT PROSPECTS
  • detail of links clicked

The way it works is on the day of the campaign we send a preliminary report and 3 working days later a final report.  Reports are provided in PDF format (presentation purposes) and Microsoft Excel CSV format (manipulation)

We provide a brief observational behaviuoral analysis which will outline any noteable reader activity, e.g. return readers