Our Database

How do we get our information

Direct Approach data is prepared from our own 'pounding the pavements' street survey, where each town is visited at least once a year. We also research records by cross-referencing other data sources, giving us access to over two million records.

All our data is prepared and verified by our own in-house team of telephone researchers. We have over a dozen people involved with the development of our database, which enables us to supply information of the highest quality.

This data has not been checked against the TPS/CTPS/MPS registers. This service is available at an additional charge.

What is the age of our data

We offer two updating options:-

Silver - The data is sorted by date and all records older than six months are telephoned. This gives an average age of 12 weeks.
Gold - All records are updated immediately prior to mailing.